Evidence Based Preparedness
Social Networks are the Real Emergency Kits
Our Leadership
Dr. Jeff Donaldson, CEO & Principal Researcher, is a veteran, professor of emergency management, author, podcaster and avid backcountry paddler.
Our commitment is to evidence-based non-apocalyptic preparedness strategies for individuals, businesses, public sector agencies and communities through the application of the latest research.
How We Help You
Whole of Community Engagement
Whole of Community Engagement
Whole of Community Engagement
Whether you work in corporate business continuity or municipal emergency management, success in a crisis requires everyone. We show you how to create trusted relationships with internal clients, whether that be business divisions or city departments; extending those networks to trusted relationships with the served population.
Preparedness for Life
Whole of Community Engagement
Whole of Community Engagement
You face increasing exposure to political, economic and natural disasters, each affecting your ability to earn a stable income, protect your family and life a calm and peaceful life.
Adopting a prepared life through our evidence-based video course and webinar series provides the vital, evidence-based strategy for you to win, despite all the world throws at you.
The Written Word
Whole of Community Engagement
The Written Word
You love to read, to consume knowledge and ideas in the written form. We offer a series of blogs, A Substack publication, as well as several books on preparedness, all to provide you the key strategies to rock an incredible life and chase your dreams, all while wrapped in a blanket or protection - that is preparedness
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